Evergreen Swirl (Pattern) Stor Klocka

Evergreen Swirl – Pattern extends the joyful spiral forms beyond the tree itself, transforming them into an all-over composition full of movement and festive energy. The playful spirals flow freely across the surface, creating a lively rhythm that feels modern, expressive, and immersive. Designed to wrap, repeat, and adapt beautifully across products, this pattern brings the spirit of Evergreen Swirl to life in a bold yet balanced way. Available in both light and dark versions, it offers flexibility while preserving the design’s joyful motion and contemporary elegance. I wanted to extend the spirals beyond the tree itself and allow them to fill the entire composition. This approach reflects a design strategy I often return to—expanding a form past its original boundaries so it can take on new life through different products. By letting the spirals move freely across the surface, the design develops its own visual language, one that can be expressed differently—and sometimes uniquely—depending on the format and use. Evergreen Swirl – Pattern explores how a familiar element can transform when it becomes part of a larger, continuous system. Evergreen Swirl is an original artwork by Hoda Moustapha. 
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